Digital Strategist
McClatchy
Charlotte, NC
Full-time
Advertising / Marketing / Public Relations
Posted on April 11, 2018
Observer Media Group has an exciting opportunity for a Digital Strategist to join our dynamic and forward-thinking sales team!
Responsibilities:
- Digital pricing strategy
- Digital medial planning with a focus on large buys
- Go to market & digital ad product rollouts
- Display inventory management & revenue analysis
- Partner with large advertisers on integrated campaigns
- Evaluate & recommend new ventures
- Create digital trend reports for strategic planning
- Coordinate digital sales initiatives, pricing & execution.
Requirements:
- 1 - 3 years of relevant experience.
- Must have experience developing & planning digital media campaigns; working SEM & SEO knowledge
- AdWords certified is a plus; ad server knowledge necessary.
- Ability to excel in a fast paced environment while working in a team environment.
- Must be organized, detailed-oriented, and possess the ability to prioritize and manage time effectively.
The fulltime position includes a competitive salary and a comprehensive benefits package, including 401(k) match. Observer Media Group, powered by The Charlotte Observer, is an equal opportunity employer.